We run your outbound.Then we prove what worked.
Meetings with accounts that fit, and a written record of exactly which targeting, which message and which channel produced them. Every campaign is a controlled test. Your team does not touch a tool.
He will tell you which of the three levers he would test first for your business.
Outbound has three levers.
That is the entire list. You do not need ten plays that work. You need one that works predictably.
Most companies never find it, and not because it is hidden. They change the list, rewrite the copy and add a channel in the same month. Reply rates move, and nobody can say which change did it.
Finding the play is not the hard part. Finding it while changing one thing at a time is.
Three levers. One change at a time.
Who we contact, and how we find them.
Firmographic filters against buying signals. Job posts against funding announcements. Sometimes a public database nobody else has thought to scrape.
The offer, and the sequence.
Two new offers go head to head every 45 days. Not two versions of the same sentence. Two genuinely different reasons to reply.
Email and LinkedIn.
Whether the second one earns the time it costs is a question with a real answer, and most companies have never run the test.
First send at day 15. First verdict at day 45.
Infrastructure. Domains, inboxes, warming, the list, and the first two offers.
First send. Two offers head to head, everything else identical.
First verdict. The winner scales. The loser retires.
Two new offers.
Two more. Your playbook gets one entry deeper each time.
Meetings start landing from week three. The answers accumulate behind them.
Sometimes the answer is that we could not tell.
A difference too small to separate from chance is not a result. Reporting it as one is how teams end up rebuilding a campaign around a coin flip.
Every test ends in one of three ways. This one won. That one won. Or we could not tell, in which case nothing changes and we design a sharper test.
Day 45 gives you your first answer. It does not give you the play.
Finding the play takes 3 to 12 months of controlled tests. And even then, outbound fails outright for 20 to 30% of companies. I do not fully know why. I would rather you went into this knowing that than not.
We do not guarantee a meeting count. Anyone who does is guessing on your behalf and pricing the guess into the fee.
What you keep, whatever the answer is.
One page. Your ICP, your offer, your sequence, your channel. Rewritten every time a test concludes.
Every test, what changed, what happened, and what we decided.
What did not work, and by how much. This is the part that stops the next agency selling you something we already disproved.
Six answers, and what changed because of them.
Client names are withheld. The engagements behind these numbers are described in full on the case studies page.
Read the case studies →One number. Nothing billed on top.
Most outbound agencies quote a retainer, then invoice data, tooling, domains and inboxes separately. You find out what it cost after you have spent it. We quote one number. It covers what we build and what we spend.
or $9,500 for a quarter paid up front. Saves $1,000.
- Email infrastructure. Domains, inboxes, warming, built and managed by us.
- The list. Sourced, enriched, verified.
- Every send, on email and on LinkedIn.
- Two new offers, head to head, every 45 days.
- Every verdict, the playbook, and the quarterly readout.
Covers programmes up to 10,000 prospects and 1 ICP. Larger programmes are quoted separately.
Three years in the SDR trenches, now in GTM Operations at Side Kick. Organised, detail-oriented, and methodical: the skills controlled experiments demand.
Three things have to be true.
- 01You sell B2B, to a market you can name.
- 02You want one repeatable play more than you want a burst of activity.
- 03You can live with the first real answer landing at day 45.
Thirty minutes with Kunal.
He will tell you which of the three levers he would test first for your business, and why. If outbound is the wrong move for you right now, he will tell you that instead.